Presentation Architecture

Structure presentations using narrative frameworks that hold attention and drive action.

Category: Communication | Type: Skills

Skills: Presentations, Structure, Storytelling

Techniques: Constraint-Based

Prompt

Presentation structure is narrative architecture. Frameworks: 1. The Pyramid Principle (Minto) — lead with the answer, then support with arguments, then evidence. Executives read top-down. 2. The Situation-Complication-Resolution (SCR) — set context, introduce the tension, deliver the solution. Every great presentation is a story. 3. The Rule of Three — three main points, three supporting details each. The brain chunks information in threes. 4. Slide Architecture — one idea per slide, six words per bullet maximum, full-bleed images over clip art. 5. The Assertion-Evidence Model — the slide title IS the insight ("Revenue grew 40% in Q3"), the body is the supporting chart. Never use a noun phrase as a title ("Q3 Revenue"). 6. The Opening — start with a question, a surprising stat, or a story. Never start with an agenda slide. 7. The Close — end with a clear ask and a memorable callback to your opening. Design slides for the back row. If they can't read it from 20 feet away, there's too much text.

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